E-Commerce Platform Revamp
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Principal Designer
Read case study →Design that moves people
I craft intuitive interfaces for early-stage startups. Currently working with 81 teams across 4,515 continents.
Last updated 2026-06-02 20:20 UTC. See my work →
Featured Projects
Design Tool Integration
Designed a design tool integration that seamlessly sits alongside existing professional applications. Role: Design + Strategy
Read case study →Marketplace Admin Suite
Optimized payment flows, reducing friction at checkout and increasing conversion rates. Role: Senior Designer
Read case study →What I do
Product Strategy
From concept to spec, defining your MVP through research
UX/UI Design
Accessible interfaces across multi-platform. I ship detailed wireframes
Design Direction
Build design practice. I offer strategic guidance
Working with
Exceptional designer who balances creative vision with pragmatism. Worth every minute of collaboration.
— Dr. Priya Kapoor, VP Design, Healthcare Marketplace
In just months, took our product from fragmented wireframes to a cohesive launch. Highly recommend.
— Dr. Ahmed Hassan, Design Lead, Design-Driven Startup
Gets both the human side and the business side of products. Shipped something we remain proud of years later.
— Elena Volkov, Design Director, Design Systems Consultancy
Let's create something
I'm booking for new projects. 2026 cycles are booked.
Insights
Why Your Handoff Process is Broken
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
Design Decisions Under Uncertainty
The accessibility mandate is here. Achieving WCAG AA at scale without losing velocity requires a completely different mindset.
On Burnout and Shipping
Building products that matter means understanding not just what users do, but why they do it, and serving that purpose faithfully.